Apr 16, 2023 1:54:23 GMT -5
Post by account_disabled on Apr 16, 2023 1:54:23 GMT -5
UTOR The Unsubscribe To Open Rate indicates that you managed to convince the recipient to open the message but its content was so far from the subject that he felt cheated and unsubscribed from the list. How to calculate the UTOR indicator. Start by analyzing which recipients opened your messages then compare the list with addresses that were unsubscribed after sending a given campaign. may also occur a month after sending very often recipients open emails only after some time. How to analyze the UTOR indicator.
A high UTOR should be a strong warning sign for you. Your message was attractive to the recipient at first glance and engaged him enough that he decided to read it. But something about it irritated him deeply. Precisely for this reason it makes no sense to whatsapp mobile number list use spammy tricks in the title of the message in the style of information about winning a contest that did not exist. You can get a high open rate this way but nothing else. Instead of building a lasting relationship with your audience you will only annoy them and make them unsubscribe. Very often in such a situation they will not even bother to look for the unsubscribe link in the message and will immediately click mark the message as SPAM ruining your deliverability very quickly.
Let us know in the comments if you want us to discuss other mailing metrics that are important for your business! We will gladly add them to the list and help you conduct even more effective activities! FreshMail joins beciakiów In order not to prolong we are joining the action. For years we have been organizing workshops trainings and conferences where we share our knowledge of email marketing. Now you can buy a ticket for one of our upcoming events let's allocate the entire income to help Ania.
A high UTOR should be a strong warning sign for you. Your message was attractive to the recipient at first glance and engaged him enough that he decided to read it. But something about it irritated him deeply. Precisely for this reason it makes no sense to whatsapp mobile number list use spammy tricks in the title of the message in the style of information about winning a contest that did not exist. You can get a high open rate this way but nothing else. Instead of building a lasting relationship with your audience you will only annoy them and make them unsubscribe. Very often in such a situation they will not even bother to look for the unsubscribe link in the message and will immediately click mark the message as SPAM ruining your deliverability very quickly.
Let us know in the comments if you want us to discuss other mailing metrics that are important for your business! We will gladly add them to the list and help you conduct even more effective activities! FreshMail joins beciakiów In order not to prolong we are joining the action. For years we have been organizing workshops trainings and conferences where we share our knowledge of email marketing. Now you can buy a ticket for one of our upcoming events let's allocate the entire income to help Ania.